The Sentiment Economy: What 1.17 Million URLs Reveal About Positive vs Negative Web Content
We classified 1.17 million URLs by sentiment. 83.5% are positive, 16.2% neutral, and just 0.32% negative — 260 Good URLs for every Bad one. The web is overwhelmingly positive. But negative content clusters in predictable places, and the gap between perception and reality is costing advertisers $26.8 billion a year.