March 01, 2026
12 min read
We mapped the technology stack of 1.4 million websites and cross-referenced it with published carbon research. Data centers consume 536 TWh annually — 2% of global electricity. Every MB of JavaScript emits up to 1.76g CO2e per pageview. WordPress powers 477,000 sites but unoptimized installations emit 3x more carbon than static alternatives. Cloudflare's CDN reduces network carbon by up to 96%, yet 240,000 sites still run on Apache. Static site generators collectively serve only 2.6% of the web — the greenest architecture is the least adopted. The web's technology choices are an environmental statement, whether site owners realize it or not.
March 01, 2026
11 min read
We analyzed 24,218 e-commerce sites across 6 platforms and cross-referenced them with SEO, EEAT, WCAG, and readability grades. Shopify leads on readability and EEAT. OpenCart dominates EEAT pass rates at 97.1% but fails on accessibility. Wix stores have an 88% WCAG failure rate. The data reveals that platform choice shapes quality outcomes — but not in the ways you'd expect.
March 01, 2026
11 min read
We analyzed 14,739 cybersecurity websites and cross-referenced them with SEO, EEAT, WCAG, and readability grades. The industry that sells trust and expertise scores 63% below the web average on demonstrating trust and expertise. Only 0.29% pass SEO — worse than the already-dismal web average of 0.48%. WordPress InfoSec sites have the highest EEAT at 22.4%, while the entire sector's 100% male audience targeting raises questions about who cybersecurity content is really designed for.
March 01, 2026
13 min read
We analyzed 477,550 WordPress sites and compared them against 12 competing CMSes across SEO, EEAT, WCAG, readability, and GARM grades. WordPress's EEAT pass rate is 49.3% — double the web average of 24.5%. Its SEO pass rate is 0.81% — 69% above average. The same plugin ecosystem that creates 97% of CMS vulnerabilities also produces measurably higher-quality websites. Cloudflare-hosted WordPress sites have 2.86% SEO pass rate — 7x nginx. Vietnamese and Turkish WordPress sites pass SEO at 10x the English rate.
March 01, 2026
14 min read
We analyzed 61,114 education websites across colleges, universities, online learning, and K-12 — then cross-referenced them with SEO, EEAT, WCAG, and readability grades. Education sites are 25% harder to read than the average website. One-third fail WCAG accessibility completely. Drupal dominates accessibility (65.5% pass rate), Medium leads EEAT (42.4%), and the gender skew is inverted: 91.9% of education sites target female audiences — the opposite of tech's male dominance.
March 01, 2026
12 min read
We analyzed 256,178 websites across 22 EU languages and cross-referenced them with WCAG, SEO, EEAT, and readability grades. Only 30% of EU websites pass WCAG accessibility — no better than the global average. Finland leads at 40.2%. Bulgaria trails at 16.5%. The North-South accessibility divide maps directly to digital infrastructure investment. With EAA fines reaching 100,000 EUR, two-thirds of EU websites face compliance risk.
February 26, 2026
14 min read
We analyzed 62,000 gambling websites across six quality dimensions. Casino sites beat the web average on SEO by 7.5x — but fail on trust signals. 93% of gambling content targets men. Cloudflare serves 71% of the industry.
February 26, 2026
15 min read
We analyzed the age targeting of 1.4 million URLs across 153 unique age brackets. The web's content peaks at 30-45, not the industry-coveted 25-34. Millennials command 50.3% of all age-targeted content. Gen Z gets just 12.6%. And sites targeting older audiences have dramatically better trust signals but the worst technical SEO on the web.
February 26, 2026
14 min read
We analyzed 1.25 million domains across 15 web servers and cross-referenced them with SEO, EEAT, WCAG, and readability grades. Cloudflare leads market share at 30.9%. Modern platforms (Vercel, Netlify) have 4x better SEO pass rates than legacy servers. But the biggest finding: your server doesn't determine your quality — your investment does.
February 26, 2026
13 min read
We classified 1.17 million URLs by sentiment. 83.5% are positive, 16.2% neutral, and just 0.32% negative — 260 Good URLs for every Bad one. The web is overwhelmingly positive. But negative content clusters in predictable places, and the gap between perception and reality is costing advertisers $26.8 billion a year.